Most Internet users use web search engines like Google for reaching interesting websites. They use keywords to find interesting sites, for example: „typo warsaw”.

Search results are consisted of two elements:

• natural positions
• sponsored links

Natural position is influenced by site positioning (for more information on this service please visit section SEO Positioning). Presence among sponsored links is connected with Internet mogul services - Google AdWords.

We co-operate with Google in the Google For Agencies programme. We offer our clients preparing a sponsored links campaign. This type of advertisement reaches circa 95% of Polish Internet users. What is more important is that the advertisement reaches its target audience with related content. It personalises the advertisement.

The client sets a budget for the sponsored links campaign. Our specialists choose appropriate strategy according to the expectations. The highest cost is „price-per-click” which depends on competitiveness level of the phrase. In case of low competitiveness, costs are relatively lower.